First Look at Barney Relaunch Released by Mattel

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By Michael

Today, Mattel has revealed what Barney is going to look like for a new generation, as the purple dinosaur is set to relaunch in 2024 with a new preschool animated series.

The character has been given an animated makeover, that keeps all the familiar elements of the original character.  The new iteration of Barney will be featured in television, film, and YouTube content, as well as toys, books, music, clothing, and more. So get ready for Barney everything next year!! (Here’s hoping I can avoid this for a third time!)

The official description for Barney’s impending relaunch is:

Created for preschool kids, the series will feature the ubiquitous purple dinosaur and friends, introducing new audiences to the world of Barney through music-filled adventures centered on love, community, and encouragement.


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